Leslie Jin
Deputy Director, Skills@YR, Yellow Ribbon Singapore
Leslie Jin started his career in Yellow Ribbon Singapore (YRSG) as a communications practitioner. He was at the heart of Yellow Ribbon’s media campaigning efforts, and led a core planning team that actively shaped the perception of the nation through strategic alliances and the creative community outreach activities. In addition, he oversaw Corporate Communications, International Relations and Protocol Planning functions for the organisation.
He was subsequently rotated to lead the Strategic Planning and Transformation office in YRSG. As the team lead, he facilitated an organisation-wide transformation journey for both YRSG and Yellow Ribbon Industries (YRI; a fully owned subsidiary of YRSG). The transformation saw both YRSG and YRI sharpened their strategic focus, completed a rebranding exercise, developed a new Vision/Mission/Values and put in place practices to sustain a culture of high employee engagement and innovation.
Leslie’s current role as Deputy Director Skills@YR puts him at the forefront of YRSG’s mission in uplifting ex-offender’s lives through skills training and promoting their career mobility.